How to prepare for end-of-year fundraising

Jami Edwards Uncategorized 0 Comments

The winter holidays bring a spirit of giving and serves as the perfect season for nonprofits to meet their year-end goals. Here are some tips to help you prepare for one of the biggest fundraising opportunities of the year.

Set up a GAgives profile for #GivingTuesday

#GivingTuesday is a global day of charitable giving and it falls on the Tuesday after Thanksgiving. According to Network for Good, #GivingTuesday is now the third-biggest day of the year in terms of dollars raised. Georgia Center for Nonprofits serves as Georgia’s official #GivingTuesday community campaign organizer and offers a range of resources for participants, including tools and webinars, and collaborative relationships with community campaign leaders across the country through the GAgives platform. GAgives supports nonprofits in developing successful campaigns and highlights the work and worth of the nonprofit sector in Georgia.

The next GAgives on #GivingTuesday is December 3, 2019. Check out the GAgives site to learn more.

Update your GuideStar profile

GuideStar serves as the largest source of information about nonprofit organizations and seeks to drive philanthropy by increasing nonprofit data collection, distribution and innovation. GuideStar’s profiles make essential knowledge about nonprofits’ programs and performance available and it permits organizations to build narratives to highlight advancement towards their mission.

Viewers can see your organizational growth, revenue, expenditures and funding. Therefore, it is important for you to keep your profiles updated. Additionally, nonprofits are rewarded for their transparency. Earning a seal of transparency provides context for the IRS information in the organization’s profile and gives potential funders and donors greater insight into the work of your organization.

Learn about updating your Nonprofit GuideStar profile.

Update your Organizational Profile and Common Grant Application with the Community Foundation for Greater Atlanta

Signing up in our Nonprofit Online Portal and filling out the Common Grant Application are the first steps in your nonprofit’s journey with the Community Foundation. The next and equally important step is to make sure your information is updated. The Community Foundation offers a multitude of opportunities for grants and partnerships. We use the information provided by nonprofits to drive reports for our donors and initiate informational meetings. Updating your organization’s profile and completing the Common Grant Application are the most effective ways to ensure the Community Foundation is equipped with accurate knowledge on how we can best support the specific areas of interest and need for your organization. Get started or update your Common Grant Application now.

Following these best practices will help maximize the year-end giving opportunity, increase support for your mission and build deeper relationships with funders and connections to other organizations.

Continue your research with a few additional resources:

https://grantspace.org/resources/blog/7-ways-you-can-make-year-end-fundraising-really-count/

https://www.gcn.org/tools/On-Demand-Webinars-GAgives-on-GivingTuesday

https://www.gcn.org/Georgia-Gives-Day-Nonprofit-Training-Events-and-Live-Webinars